Branding and web design for new financial lending service

Our working partnership with Genuine Finance focused on logo creation, branding and website design/development. The new logo embodies the company’s commitment to trust and reliability, featuring a modern, clean design and cohesive color palette.

The website design and build prioritised user experience, incorporating an intuitive application form that simplifies the loan application process.

The form features clear instructions, user-friendly fields, and a streamlined submission process, enhancing customer engagement and satisfaction. The overall design seamlessly integrates the company’s new branding, creating a consistent and memorable online presence.

Scope

  • Logo design
  • Branding
  • Website design and development